Web hosting is crucial for running a website online. Most business owners use websites for online sales or to reach out to potential customers. While many things are put into thought when creating a website, one thing that is not considered, yet one of the most important things to keep in mind is the choice of host.
While it’s true that there exist a numerous amount of hosting providers on the internet, some factors must be put into consideration before making a decision on the one to choose.
Site Performance
A primary concern when choosing a web hosting is site performance, as this can drastically affect the impression your website leaves on customers.
If the site is down or takes too long to load, it raises the bounce rate, and the visitors of the website would have a bad experience. If your website runs slow even after optimization, your host needs to be switched.
SEO and Sales
Your website’s search engine rankings and SEO also depends to some extent on your web hosting. In some cases, it can be caused by your own website as you might be using too many plugins or having a coding issue.
It can also be caused by your host as if it cannot optimize the site enough for good search engine rankings. This is another thing to keep in mind.
Security
Website security is incredibly important as the website depends on this greatly. The trustworthiness of a web host should be considered before making a decision. By keeping software up to date and investing in firewalls your website can be kept safe.
For all this, a good host provider is necessary. Proper security measures can be taken before any harm is done to the work on the website. Methods like regular backups, firewalls, and others can be adapted by the host for the website to be secured.
Customer Support
When working with a host for your business. It is vital to find a hosting provider that has excellent customer support. A good reputable host can provide knowledgeable and professional services to their customers which means you will be able to solve issues more quicker.
Uptime
For any online e-commerce website, uptime is necessary. In this way, no loss of sales will happen and the website won’t be down at any time.
Uptime is how often your website is online, and usually, hosts provide uptimes of about 99.9%. Meanwhile, the industry standard is 99.95%. Anyhow, any host that offers an uptime below 99.9% should be avoided.
Upgrading Options
Hosting plans come in multiple varieties, but for the best usage, the host that you use should allow the ability to scale your plan to a larger one and upgrade along the way.
This is because as a new business, you wouldn’t require a large plan with many options but you should be able to upscale your plans as you move along and your business grows.